News

Xavi Bové and Andrea Ekblad discuss broadcasting, digital content and getting more women in sport

16 June 2020

Xavi Bové and Andrea Ekblad discuss broadcasting, digital content and getting more women in sport

Sports Marketing Consultant Xavi Bové and Andrea Ekblad, Partnerships & Head of Women’s Sport at beIN SPORTS.

One of the strengths of Women in Football is enabling our members to network and make new contacts.

Whether it is women and our male allies working in and around the industry, or females wanting to get a foot in the door and work in football, our recent series of online webinars, roundtable discussions and fireside chats have linked up members throughout lockdown.

And it's great to showcase another example of how this has worked as Sports Marketing Consultant Xavi Bové interviewed Andrea Ekblad, Partnerships & Head of Women’s Sport at beIN SPORTS, a discussion borne out of sitting in on the same Women in Football roundtable event.

Andrea shared her insights about the growth, broadcasters’ role and sustainability of women’s sports, utilizing the global platform beIN SPORTS has through projects like beINSPIRED, and getting more women involved in sports.

Take a look at the video here.

Share this article

© Women in Football 2020

Site design by WildWest | Site map | Privacy policy | Cookie policy | Terms and Conditions

We use cookies to help us make this website better. If you continue without changing your settings, we'll assume that you are happy to receive all cookies from this site.