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FIFPRO launches 'Raising Our Game' initiative to lift up women's professional football

30 April 2020

FIFPRO launches 'Raising Our Game' initiative to lift up women's professional football

FIFPRO has launched 'Raising Our Game, putting players at the heart of any planned development and rebuilding of women's professional football

FIFPRO has launched a new report, 'Raising Our Game,' which puts women football players at the heart of any planned development and rebuilding of women's professional football after the coronavirus pandemic.

The report has been compiled with KPMG Football Benchmark and highlights the economic growth of the game, covering match attendances, TV audiences/sponsorship, and details player conditions at both club and national team level.

Raising Our Game is a call to arms for FIFPRO's 65 affiliated player associations and football stakeholders to work collaboratively, establishing and enforcing global standards for working conditions to achieve a strong, vibrant and sustainable women’s game.

Amanda Vandervort, FIFPRO Chief Women’s Football Officer, said: “We are adamant that the priority of everyone in society, including the football community, is the health and safety of their loved ones at this moment, but we also have a duty to players and to plan for the restart of football.

“Women’s football has demonstrated its tremendous economic potential, and shown that it is an asset of great value to sport and society. Let’s focus our energies on both rebuilding the game and reimagining what women’s football can become. We want Raising Our Game to serve as a guiding light to help turn recent momentum into transformative change.”

FIFPRO General Secretary, Jonas Baer-Hoffmann, added: “We are conscious that we are releasing this report during an extremely uncertain and worrying time, however we have a responsibility to the professional footballers we represent to chart the way forward for them and their industry.

“We are committed to working with all stakeholders in a united and holistic way to relaunch the industry after the coronavirus pandemic. The professional players we represent and who devote so much time and energy to the women’s game, often with little reward or compensation, must be at the heart of this rebuilding process.”

Download the full report by clicking here.

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